12/10/2023 0 Comments About our company examplesIt shapes your company’s core identityĪ clearly articulated company history brings your mission statement to life by showing employees how your business works toward its goals. It can provide several important benefits. While your corporate history revisits significant moments from the past, it also plays an important role in positioning your business, products and services in the present. Benefits of a well-written company history This in-depth history can be published and distributed to staff, clients and other stakeholders. Some companies mark special occasions such as an anniversary or retirement with a commemorative book. When you’re reporting on current projects and activities, a concise corporate history can put these events in context. Annual reportsĪnnual reports are read by both stakeholders familiar with your company and those who don’t know it well. This reduces the chance of confusion or misunderstandings. Include the company history in a media section of your website or when distributing press releases. Journalists appreciate it when you make their job easier. Add the company history to an employee handbook or company policy manual to help staff understand your mission and values. New employees should know the legacy of the company they’re coming to work for. Potential lenders, investors and partners benefit from knowing how a company has grown and changed over the years. Use a corporate history to provide important background in business plans and proposals. You can combine elements such as text, photographs, timelines and audiovisual content to convey a compelling story. Most companies have an overview page that provides a summary of their business, but it’s useful to provide a detailed corporate history for those who want more comprehensive information. It’s a powerful tool to build credibility and trust with employees, customers, potential investorsand other stakeholders. Where do you use a company history?Ī corporate history can be tailored to a variety of audiences and formats. It organizes milestones, accomplishments and the work of influential figures into a cohesive narrative.The way you frame that narrative can bring your company’s strengths, leadership, culture and values to the forefront. What is a company history?Ī company history is a record of pivotal moments in your business from its origins to the present day.
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